Ming-style furniture is popular, consumption shows a young trend


Mahogany furniture can be divided into Ming and Qing styles. In terms of modeling, Ming-style furniture has concise shapes and rounded lines; Qing-style furniture generally uses heavy materials, delicate carvings, and regular and gorgeous production.



In general, the production and sales ratio of Qing-style furniture is often greater than that of Ming-style furniture. In recent years, the collection and consumption of Ming-style furniture has increased. Yang Bo, chairman of Beijing Yuanhengli Hardwood Furniture Co., Ltd., said: "In the past year, I have found that more and more people have discovered the cultural and artistic connotations of Ming-style furniture, and many consumers are beginning to prefer Ming-style furniture."

According to Yang Bo, Qing-style furniture produced by Yuanhengli accounted for more than 60%. Starting this year, Ming-style furniture products and Qing-style furniture products each accounted for 50%. "Now consumers' aesthetic level is improving, and consumer tastes rely on Ming-style furniture. From this year, we will focus on launching Ming-style furniture series."

Wu Xinjian, President of Beijing Jinfei Redwood Furniture, has seen a rise in consumption of Ming-style furniture in the past two years. "The Ming-style furniture produced by Jinfei now accounts for 40%, which is more than before." Ma Yuchen, general manager of Hongma Redwood Furniture Co., Ltd. said: "In Hongma, I really feel that Ming-style furniture is becoming more and more popular. The furniture has simple lines and beautiful shapes, while the Qing furniture is more imposing, and the space is too small will appear very cramped. Now the living space is not large, the floor height is one of the reasons for the popularity of Ming furniture. "

"Ming-style furniture mostly uses the more precious woods such as Huanghuali and rosewood, and the value of the materials is more precious. From a collection point of view, the style of Ming-style furniture is more complete and simple (simple decoration effect picture), and the workmanship is exquisite and the complexity Seeking simplicity, which coincides with the "quaint" and "quaint" advocated by literati, is called "literati furniture", and the value of its cultural connotation is more and more valued by people. "Yang Bo said.

Features: younger consumer groups

Only the sales proportion of Ming-style furniture began to increase, and consumer groups also showed younger characteristics. According to Wu Xinjian, the mid-Qing furniture with a relatively emphasis on decoration, the majority of Ming-style furniture fans are young people. "Most consumers are young people aged 25-35, especially with more knowledge background. In Jinfei, Ming-style furniture materials are mostly purple genus rosewood. The materials are not very expensive and the price is relatively popular. It is suitable for young consumers.



Hu Guyue, general manager of Beijing Fuxing Guyue Redwood Furniture Co., Ltd., said that most consumers who consume Ming-style furniture are around 30 years old. "They are very particular about the workmanship and materials of the furniture, but their consumption capacity is not high. Generally, they buy one or two pieces of furniture, such as a piano case, a circle chair, an Arhat bed, and tens of thousands of yuan. Ming-style furniture is basically sold in one piece. "

In modern furniture design, the Ming-style furniture design concept also affects many furniture design directions. In recent years, many Chinese furniture brands have launched new Chinese-style furniture with a design style of Ming-style furniture.

According to Wu Wei, the founder of the original furniture brand Su Yuanmu, Ming-style furniture can be called the classic and soul of Han cultural furniture. "Strictly speaking, Qing-style furniture shows more power awareness, and Ming-style furniture can be called the foundation of Chinese furniture design. The development of modern furniture design inevitably brings its shadow."

â–  Market analysis

Consumers now value style and value

Ming style furniture is simple in style and easy to match with modern furniture, so it has been recognized by many consumers. Mashup has become a popular style of home collocation in recent years. Today's consumers generally do not buy complete sets of furniture when buying furniture. In order to decorate the room with Chinese taste, one or two pieces of classic furniture are most suitable. The Ming-style furniture is easy to match with modern-style furniture due to its concise shape and subtle style, and has become the first choice for consumers.

The collection value of Ming-style classical furniture is gradually recognized by people. In 2012, in the contemporary design session of the Beijing Poly Autumn Auction, the Ming style circle chair created by designer Song Weijian was sold for 58,000 yuan, which attracted people's attention. In various special auctions of classical furniture, Ming-style furniture is also highly sought after by people for its precious materials and rich connotations. Therefore, many consumers choose Ming-style furniture because it can be used as furniture at home. Ming-style furniture made of good materials also has the potential for appreciation and investment value.

â–  Purchase reminder

Know the knowledge of mahogany before buying

When buying mahogany furniture, if you do n’t have enough knowledge of mahogany furniture and do n’t appreciate it, you are easily deceived by fakes and deceived. If you do not understand the knowledge of Redwood, it is best to familiarize yourself with the provisions of the National Standard of Redwood, find trusted players to help you pick the goods, and take caution.

When buying mahogany furniture, you must first buy it in a formal store or a branded mahogany store to see whether the storefront is formal and whether the quotation system is complete; second, you must know the type, place of origin, and approximate market price of the mahogany furniture materials; According to national regulations, the grade, material type, and origin of raw materials must be clearly stated. Consumers should pay attention to this information. It is stated in the contract that consumers who do not comply with this information have the right to return the goods and receive compensation.

â–  Industry voice

Ming-style furniture materials debut red rosewood

● Yang Bo, Chairman of Beijing Yuanhengli Hardwood Furniture Co., Ltd.

Due to the production characteristics of Ming-style furniture, it is not suitable for the use of precious materials. Ming-style furniture is not much decorated, not much materials, but pay attention to materials and workmanship. For example, for the same piece of furniture, where the material is flawed, the workmanship of Qing-style furniture can use carving to hide the past, but Ming-style furniture is not. At present, in the mahogany raw material market, Huanghua pear belongs to "one material is hard to find", and it is difficult to find a large and good material; the small leaf red sandalwood logs are easy to hollow, the diameter of the wood is small, and the price of large materials is relatively expensive, and it is not suitable for Ming style Furniture. It now appears that red rosewood should be the most suitable material for Ming-style furniture. This year, I am afraid that Ming-style furniture will be the main market, and red rosewood furniture will be the first.

Surface innovation has no value

● Fu Junmin, Chairman of Xuanming Dianju Classical Furniture Factory

The innovation of classical furniture based on Ming-style furniture, and even the innovation of new Chinese-style furniture, should still be learned from the basics, solidify the tenon and mortar, and shape, and then discuss innovation.

Now there is a popular innovative method of splicing Western furniture elements to Chinese furniture, and adding modern elements to classical furniture. It is only on the surface that it is of little value.

Ming-style furniture represents the essence of Chinese culture, but is it suitable for the needs of modern life? How should its shape and charm be used and recreated now? I think this is a question that everyone should think about and test.

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