Air purification market introduction masks join

Mask companies

Do not pay attention to research and development

When the PM2.5 policy came out, the health of the public was immediately strained. A lot of “maskers” appeared on the streets, and a wide variety of masks went into battle. This has made many people see business opportunities.

As one of the most professional mask manufacturers in China, Lin Yanfeng, Sales Manager of Chaomei Daily Chemical Co., Ltd. has a deep understanding of this. "As soon as the PM2.5 policy was announced, my cell phone would ring once every few minutes. The number of inquiries from one to four calls will increase to 40 or 50, and some people will need 100,000 masks."

Lin Yanfeng was a bit overwhelmed by the situation, because it was beyond his expectation. "In 2011, we estimate that there will be 200,000 daily sales. I did not expect that the increase in PM2.5's attention will directly lead to a rapid increase in sales of masks, with daily sales exceeding 400,000."

"We are the drafting unit of the new national standard for masks and also the national emergency reserve unit. We have invested more than 10 million yuan in R&D funds, cooperated with the Chinese Academy of Sciences and Zhejiang University, researched and developed new materials, and made professional masks against PM2.5. This requires this. Masks provide maximum dust protection while minimizing breathing resistance."

Lin Yanfeng said that they have made masks that meet these two requirements. "The national standard respiratory resistance is more than 250 pascals. Our mask's respiratory resistance is only 50 pa, and it can prevent more than 95% of PM2.5. Unfortunately, a face mask can cost more than 40 hours for more than 100 yuan, and the cost is very high." Gao, we also need to continue researching and developing products that people can afford. At least one mask can be controlled for less than 10 yuan and can be worn for two weeks.”

Air purification field

The market exceeds 100 billion

In the market's troubles, the home appliance industry is often the most sensitive to consumer preferences. Some home appliance companies have already smelled the dividends under the PM2.5 policy and began to make efforts in the purification market. In the past, manufacturers that played a major role in removing formaldehyde had increased their slogan to “purify suspended particulates” since the PM2.5 was exposed.

TCL Appliances Group has released its 2012 strategic plan a few days ago. It is necessary to extend the product line horizontally on the basis of TCL Delong's existing dehumidifiers and expand and transform the air purification products. In addition, following Sharp's introduction of the "Pure Plasmacluster" air purifier to the Chinese market in March of last year, it decided in early December to establish the Health and Environment Division to use China as the core market for air purifiers. Many Chinese and foreign manufacturers such as Gree, Midea, Yadu, Yuanda, Samsung, etc. have also begun to staking their claims.

Some analysis pointed out that only one area of ​​air purifiers has reached an annual output value of 40 billion yuan in 2010. It is estimated that by 2015, the indoor environmental protection industry including air purifiers will have an annual output value of 80 billion yuan.

Compared to the domestic and commercial markets, the market for air purification equipment in the industrial sector is even larger. "The country's monitoring of PM2.5 is just a beginning. With the deepening of research, the management of PM2.5 is a bigger market," said a provincial environmental officials. The source said that if the study is informed that an industry has a large contribution to PM2.5, it will certainly need to be addressed, and the demand for air purification equipment from industrial companies will also increase significantly.

Some experts predict that the average annual market size of power desulphurization equipment during the “Twelfth Five-Year Plan” will be around RMB 13 billion; the market size of bag type dust removal will be RMB 12 billion each year. Si Yuyou, general manager of Siemens' China Metallurgical Technology Department, pointed out that China's exhaust gas purification market has a share of hundreds of billions.

China Labor Insurance Network