Jin nine silver ten building materials market is still tepid ceramic sanitary ware

This year, the pressure of ceramic sanitary ware companies is increasing day by day. After entering the gold, nine and silver industry, the building materials market is still tepid, leaving businesses with a big headache. In the face of pressure, how can ceramic sanitary wares get out of trouble? Many companies have chosen price warfare as a short-cut but found that their desire for speed is not reached, but instead make companies fall into a more passive position. Therefore, you need to be steady and steady in order to relieve the difficulties.

Recently, ceramic companies faced rising prices of raw materials, rising labor costs, and increasing operating costs year by year. The ceramic industry's low-cost era has come to an end. The high-cost era is looming. Will become the mainstream in the future.

The high cost era is a huge test for the ceramic industry. In this regard, ceramic companies should clearly understand that high costs pose a danger and potential harm to ceramic companies and must take effective measures to respond positively.

Management model eliminates waste, improves production efficiency, and resolves cost pressures. Reducing the original cost: careful budgeting, accurate budgeting, small-scale reforms, innovative inventions, and intensified R&D and design of new products, through the optimization of formulas, material substitution, streamlined processes, and improvement of quality grade rates, thereby reducing production costs, marketing expenses, and management costs. Financial expenses, etc. Increase efficiency: Optimize and reengineer processes for production, management, operations, etc., and fundamentally create conditions for cost reduction. Controlling costs: Controlling costs will be used to reduce costs, such as reducing procurement costs, increasing inventory turnover, increasing asset turnover, reducing human resource costs, and reducing time costs and efficiency costs.

Raising the unit price of a product is a reflection of instinct. Faced with the pressure of cost, many ceramic companies have adopted the most direct and most effective way to resolve cost pressures - price increase. According to the report, this year, some of Foshan's famous bathroom brands have no fear of market sales pressure, have raised product prices, some of the sanitary enterprises in Chaozhou have also increased the prices of related products due to the pressure of survival, ceramic sanitary ware industry "up". Industry insiders predict that more and more bathroom brands will join the price increase in 2011. Raising prices is a kind of representation, it should not be a passing on of costs, and it should be paid by consumers alone. Behind the need for ceramics companies continue to increase from the value-added products, scientific and technological content, quality and other aspects, in order to achieve high-quality products, high value-added, high value, high prices followed by deferred.

The high pressure of the ceramic sanitary ware industry indicates that a brand-new competitive model and pattern are being formed. The countermeasures are different because of different concepts and ideas. Therefore, in order for ceramic sanitary enterprises to achieve sustainable scientific development, they must adhere to the principle of adjusting the industry, product structure, and changing the development approach. The principles surrounding energy conservation, emission reduction, clean production, environmental protection, and labor, plus Major technological innovation investment, nurturing independent brands, owning independent intellectual property rights, building core competitiveness and other elements and links are fundamental to the company's efforts to resolve high cost pressures.

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