Online shopping furniture has become one of the most popular ways to buy furniture nowadays. Compared to physical stores, online shopping furniture is more economical. However, as a non-standardized large-sized product, furniture has very high requirements for logistics and after-sales. However, the development of online shopping furniture in China is still in the growth stage, and there are still many problems. Online shopping furniture faces a crisis of trust. As the number of Internet users in China continues to increase, the market potential of online shopping furniture will be further explored. However, the “invisible risk†in the process of online shopping has left consumers with a lingering fear. Ms. Cao, a consumer in Chengdu, said that online shopping furniture always has flaws in experience. Recently, I have heard that too many people have problems in purchasing furniture on Taobao. Although they are renovating their houses, whether they purchase furniture online or not, they must be carefully considered. Online shopping furniture is still in the stage of growth. There are still many online shopping furniture still in the stage of growth. There are still many industry analysts who believe that the reason why China's furniture e-commerce has more concerns for consumers reflects the existence of many honesty in the industry. The problem is to give consumers a platform to showcase their products in real life. Compared with the United States, China's online shopping furniture market is not mature enough. Now 70% of the furniture in the United States is sold online, because people on the Internet may not be able to see physical furniture, but through three-dimensional exhibition halls and other technical means, people can It's very easy to browse through all the styles of furniture, and simulate the furniture according to the orientation of your room. At present, China's relatively perfect online shopping furniture model is a combination of online and offline, but after all, the furniture e-commerce with offline experience hall is limited, unable to meet the needs of consumers who need to experience furniture themselves. So how to eliminate the crisis of trust that consumers have, we need to find new solutions. Online shopping furniture urgently needs to increase the "sun" platform In order to eliminate the various doubts in the process of consumers shopping online, adding "sun" platform is one of the best ways to solve the problem. Because it provides such a platform for consumers who have already purchased furniture to display furniture and share experiences, not only can consumers on the Internet be easily exchanged, but also consumers who are interested in online shopping can understand the products more accurately. At present, a number of furniture websites have launched their own home platforms, and consumers are more enthusiastic about participation.
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