China has been a global leader in the production of ceramic sanitary ware since the 1990s, with its architectural ceramics taking an absolute market share since 1993. Even today, the industry continues to show strong double-digit growth. The rapid development of emerging ceramic sanitary products in regions like Jiangxi and Hubei has helped maintain this momentum. However, when it comes to product quality, many items still remain at a low end of the scale. Market spot checks reveal that some products do not meet acceptable standards.
It’s not the indicators that hold back companies, but the quality of their products.
A common belief in the market is that too many testing standards cause products to fail, but this is often misleading. In reality, if a product fails, it's usually because it hasn't met the required level in certain aspects. Companies should focus on self-improvement rather than blaming the standards as being too strict. Only by addressing these issues can they truly progress and gain consumer trust. This mindset shift is essential for long-term success in the competitive market.
Therefore, the purpose of these indicators isn’t to hinder production, but to drive product quality improvement. When products meet high-quality standards, they are more likely to be favored by consumers, especially as people become increasingly concerned about product reliability. If products have frequent issues, it can lead to customer dissatisfaction and even boycotts. Companies must take this seriously and continuously work to meet consumer expectations.
The number of enterprises is growing rapidly.
Currently, the number of ceramic sanitary ware companies in China is increasing significantly. Although some businesses have closed due to export restrictions or declining profits, many new companies have emerged, especially from foreign investors who are showing growing interest in this sector. While the overall number of companies and industry scale are expanding, the number of large-scale, high-quality enterprises remains limited. Most are small-scale manufacturers or workshops, which leads to inconsistent product quality. As a result, market inspections are still necessary to ensure fair competition and protect the interests of quality-driven companies.
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