China's stone industry chain needs to be "combined with vertical and horizontal"

In the hot period of the real estate market in the past few years, stone companies rushed into the real estate market and were therefore profitable. However, when high-end projects are reduced and demand is relatively reduced, the situation of stone enterprises is different. With the introduction of real estate regulation and control policies, the volume of commercial housing in the first- and second-tier cities has declined, especially in the high-end property market such as villas, which has an impact on the stone industry. Large stone enterprises have reached strategic cooperation with domestic well-known brand housing enterprises, and their fixed cooperation has made their performance relatively stable. The situation of SMEs is relatively difficult, and the reduction in orders has forced these companies to reduce their production scale. China's stone industry will be reshuffled to achieve the survival of the fittest, forcing companies to adopt different means and measures in their development to enhance their viability. Integration is the trend of the times. Some enterprises with poor performance and poor management will enter the bankruptcy or be acquired, merged and other return routes. Zou Chuansheng, president of the China Stone Association, said that the changes in the engineering market have given birth to opportunities for integration in the stone industry. The integration of the industrial chain enhances the resistance. "It is like a string of necklaces. It should have a string. The vast majority of enterprises are just a few pearls scattered among them." Wan Shiming CEO Chen Chaoming said, "This way The number of pearls is large, the scale is small, the layout is scattered, and the wind will blow away. If you string together, you will be able to enhance your ability to withstand market risks.” Wanshi has to do this one way to open up the upstream and downstream of the industrial chain. "Enterprise. In Chen Chaoming's commercial map, he will complete a complete stone stone mining, processing, special-shaped carving, stone curtain wall design, construction, mining and mining, processing, special-shaped carving, stone curtain wall design, construction, import and export, logistics, etc. The industrial chain is fully placed within the business scope of Wanshi. “I believe that the stone industry will be more and more controlled by the size of the group, and the grouping of enterprises can make better use of resources and market space and take the road of sustainable development.” Under this business model, customers can Wanshi's company completes the entire process from raw materials to processing to design and installation, and this process can only be completed in the past. “For example, if a real estate company needs to install a stone curtain wall, then it can select the required ore in Wanshi, complete the processing in the processing plant of Wanshi, design drawings by Wanshi's professionals, and then install by Wanshi's installers – not only It greatly saves the time cost of customers running around and reduces various expenses.” Advantages Complementary and Anti-risk The current competition in the stone industry and product competition are becoming increasingly fierce, increasing production capacity, enhancing product added value, increasing product profitability and enhancing Enterprise competitiveness has become an urgent problem for the entire stone industry, but the deeper problem is to grasp the importance of all links. The concept of “industry chain integration” has quietly emerged in the industry. This will not only help strengthen the weak links in the industrial chain, but also complement the business and enhance the overall level and competitiveness of the industry.

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